Seventh Generation is proud to let consumers know that we have submitted all of our formulas to the EPA and have been awarded Champion status in the Safer Detergent Stewardship Initiative (SDSI). The SDSI program looks at the surfactants used in a product and awards recognition to those companies that use surfactants that are safer for the environment.
The EPA also operates its Design for the Environment (DfE) recognition program. Seventh Generation supports the DfE recognition program and has worked with the EPA as they developed it.
Seventh Generation has chosen not to participate in the DfE recognition program because we hold ourselves to a more stringent set of standards.
A consumer seeing the DfE logo on a Seventh Generation product could incorrectly assume that our product was similar to a competitive product that also has the DfE logo. We strongly believe that in most cases, the Seventh Generation product would meet higher human health and environmental criteria than the competitive product.
–The Team at Seventh Generation